90kg Rice Challenge

JTS has challenged schools, as well as churches, colleges and other organisations, to sell 90kg of rice – the amount of rice sold that would enable a Malawian farmer to pay for a year’s basic secondary education for one child.

*If you are looking at this in a church context,  please click here.
Please click the tabs below to find out more about the Challenge and how you can get involved.

How Does It Work ?

To place an order, ring the JTS warehouse on 0141 255 0901 or email This email address is being protected from spambots. You need JavaScript enabled to view it. and we will answer any questions and arrange the free delivery* to your location.

Once we receive your order, we will quickly deliver the 90 bags of rice and then it’s time to get creative! Groups have sold the rice through curry nights, stalls, and various other Fairtrade events!

If you feel that 90kg may be too much, you are free to order less. If you then decide to complete a full Challenge we can quickly send more bags. Additionally, you are welcome to take orders first and then order the rice from us, so that you only receive what you need.

What does it cost?

The total cost to you is £270 * but the rice is shipped with no upfront costs allowing you to have your event up to 30 days before payment is due. With the rice (which comes in 1kg bags) you will also receive:
  • Information sheets
  • A PowerPoint presentation about the farmers
  • Videos of interviews with the farmers
  • Leaflets, posters and a countdown poster
  • Recipe ideas

* Carriage terms may be different for Scottish Islands

What are the Results?

  • Pupils have an achievable goal: selling 90kg of rice, which can be undertaken at a whole school level, by one class or by different groups within a class
  • The challenge quantifies the benefits of fair trade: this is what a farmer has to grow to pay for one of his children to go to school; this is what we have to do to support him in that task.
  • It shows how we can help to empower farmers: creating reliable markets for smallholder farmers where they can get fair prices means they can develop their farms , work their way out of poverty and help to build up the prosperity of their country.
  • It shows pupils how they can make a difference and so empowers them
  • It creates a link between the pupils and the farmers who they are supporting.

How Can I Introduce the Challenge?

Please visit the Curriculum Planning Pages and Pathways on our Education section for ideas of how to integrate the 90kg Rice Challenge and Fair Trade as a topic into your teaching.

Does this contribute to Fairtrade Status?

‘The Fairtrade Foundation welcomes participation in the Rice Challenge as a contribution to Fairtrade Town or Church status or towards one of the Fairtrade Schools awards. The Fairtrade Town, Church and School core goals are specifically about promoting greater understanding, support for and availability of products with the FAIRTRADE Mark. The Foundation welcome the fact that many Fairtrade campaigns choose to make their local campaign much wider – promoting issues of trade justice, recognizing fairly traded goods and particularly Fair Trade shops and also local produce and the need for farmers wherever they’re based to get a fair deal. All of these complementary activities, learning about trade injustices and promoting alternatives are a core part of what a Fairtrade Community should be. As such, any council using fairly traded rice, particularly through a much more direct trading relationship like Just Trading Scotland’s with NASFAM, would be recognized and congratulated under goal one, especially for making fairly traded rice part of its procurement practice, and encouraging others to do so too. Other community organisations taking part could be recognised under goal three or four as appropriate. Schools could use the learning resources around the Rice Challenge as their Learning Challenge to get the FairAware Award. The Rice Challenge could also be used under various other challenge headings (eg. involving the wider community) for the FairActive or FairAchiever awards. We recognise that it is the prerogative of autonomous Fairtrade steering groups to identify such fairly traded products and to support them in furtherance of their support for smallholder farmers and small producers.’

Get Started Today!

Over 700 groups have participated since February 2009.

Will you be next to take on the Challenge?

Get in touch by calling 0141 255 0901 or email This email address is being protected from spambots. You need JavaScript enabled to view it.